SOCIAL PROBLEMS IN MANAGEMENT PRACTICE УДК 331.103:005.3312.04.2022 JEL: J00, J22 KOLOT Anatolii1, HERASYMENKO Oksana2 1Kyiv National Economic University after Vadym Hetman, Research ID : http://www.researcherid.com/rid/https://www.scopus.com/authid/detail.uri?authorId=55338407700 NOVEL FORMATS OF LABOR ACTIVITY ORGANIZATION: NATURE, CHALLENGES, DEVELOPMENT TRAJECTORIES The article gives scientific argumentation for the authors’ mental model of labor activity transformations as a component of a new social (ab)normality, which is a symbiosis of three "big bangs" - information and digital transformations, sanitary and epidemiological restrictions, military aggression. The authors’ vision of the origin, character and nature of the "big bangs" is presented, and attention is focused on their consequences for social and labor development. Keywords:new (ab)normality; social and labor development; living space atomization; labor activity diffusion; social labor organization; remote employment; remote work.
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